Digital tools can build trust and transparency

The availability of digital tools may contribute to trust and dealers are recognizing the potential benefits. Recent buyers’ trust in dealers has increased over the last three years. 

How trustworthy do you find car dealerships when buying a car from them? Respondents to answer ‘Somewhat Trustworthy’ or ‘Very Trustworthy’

Dealers	n/a	92%	97%
Recent Car Buyers	53%	74%	77%
Total Car Buyers	44%	n/a	69%
	2023	2024	2025

Among Recent Car Buyers and Dealers; Scaled question

Note: 2024 data only available for Recent Buyers, not Total (Recent + Future) Car Buyers