How Credit Sesame uses Credit Offers API by Capital One
Credit Offers API provides customized credit card options
Credit Sesame + Credit Offers API
Credit Sesame enables customers to get a comprehensive picture and analysis of their credit and debt for free without impacting credit scores.
Introducing Credit Sesame
Credit Sesame describes itself as a free service that helps consumers manage their credit and loans all in one place. Since launching in 2010 at TechCrunch Disrupt with an all-star team of engineers, scientists and serial entrepreneurs, Credit Sesame has worked to create one of the best consumer engagement in the industry. Top features include its easy-to-use interface and automated credit and loan management tools such as Credit Sesame free credit score, monitoring, credit report card, and financial management of credit cards, consumer loans, mortgages, and other loans.
The Credit Sesame challenge
Give customers a secure, easy way to see if they’re pre-qualified for credit card recommendations, WITHOUT impacting their credit scores.
Case study at a glance:
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Product: Credit Offers API
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Company: Credit Sesame
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Industry: Financial Services
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Site: CreditSesame.com
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Timeline: 6 Weeks
How it works
(Skip the walkthrough — just show me the user journey)
Meet Josh. He’s trying to take charge of his finances.
He wants to buy a house in the future, and he needs to improve his credit score to do so. But the world of credit is vast and unknown to him: he needs help. Josh joined Credit Sesame to track his credit score, plan his financial future, get educated on his options, and get recommendations on the best credit options for his situation.
Prequalification experience powered by Credit Offers API
Shortly after signing up, Josh logs in to Credit Sesame and sees a credit card recommendation. For Josh, all the credit card options are a little overwhelming. How does he pick the right one? He sees that he can check to determine if he’s pre-qualified without affecting his credit score.
Knowing that this won’t affect his score, he feels better about clicking to “See If I’m Pre-Qualified.” Josh is brought to a form to verify his information, and he feels good about filling it out because he’s still in the safe and familiar Credit Sesame user experience.
Shortly after signing up, Josh logs in to Credit Sesame and sees a credit card recommendation. For Josh, all the credit card options are a little overwhelming. How does he pick the right one? He sees that he can check to find out if he’s pre-qualified without affecting his credit score. Knowing that this won’t affect his score, he feels better about clicking “See If I’m Pre-Qualified”.
Verifying Josh's information
Josh is brought to a form to verify his information, and he feels good about filling it out because he’s still in the safe and familiar Credit Sesame user experience.
The results are in
Josh will be directed to one of two results: either he pre-qualifies or doesn’t. If he successfully pre-qualifies, he’s shown pre-qualified card options that best suit his financial situation, which he can choose to apply for.
Even if Josh isn’t automatically pre-qualified, there’s still a chance for him to succeed. He’ll be redirected to a list of credit card options that fit his needs. Plus, he feels like he hasn’t risked anything by taking the chance to see if he’s Pre-Qualified.
It's a win-win
In just six weeks Credit Sesame’s team was able to implement the Credit Offers API and give their consumers a secure, personalized, and familiar pre-qualification experience that takes just two steps.
How it works, and measurable impact
Through integration with the pre-qualification technology from the Capital One developer platform, we're providing a new way for qualified borrowers to apply for a credit card with confidence. Our new service leverages our advanced data and analytics to allow our members to quickly identify the Capital One cards they're pre-qualified for. It brings more transparency to the consumer before they even start their credit card application process without impacting their credit score. This provides an enhanced user experience and gets us closer to our commitment to connect our members to the right products at the right time, while simplifying and automating consumers’ credit and loan management.
Capital One Credit Offers API
With just a few pieces of personal information, your platform, like Credit Sesame, Credit Offers API users can serve customers credit card offers that fit their needs and their likelihood of approval. In less than a minute, deliver custom offers, pre-qualification information, and product details unique to the customer and your platform’s affiliate status.
Want to learn more?
Unless noted otherwise in this post, Capital One is not affiliated with, nor is it endorsed by, any of the companies mentioned. All trademarks and other intellectual property used or displayed are the ownership of their respective owners. This article is ©2016 Capital One.