Compared: 2024 Toyota Prius Prime vs. 2024 Toyota RAV4 Prime

With both plug-in hybrids delivering exceptional fuel economy, the choice comes down to space, price, and available features.

Composite image of a gray 2024 Toyota Prius Prime over a red 2024 Toyota RAV4 PrimeToyota

QuickTakes:

Toyota has been selling hybrid vehicles in the United States for more than 20 years. Today, buyers can choose from a range of new Toyota models in Prime plug-in hybrid form. These vehicles are capable of driving on all-electric power while retaining the flexibility an internal-combustion engine provides. Let's look at the 2024 RAV4 Prime SUV and the Prius Prime sedan to see which Toyota hybrid is better for you.

Left rear view of a gray 2024 Toyota Prius PrimeToyota

Prius Prime Is More Affordable and Offers More Luxury Features

The 2024 Toyota RAV4 Prime is available in two variants, SE and XSE, both with standard all-wheel drive. On most Toyota models, SE and XSE trims land near the top of the range, meaning any RAV4 Prime comes with lots of standard luxury features.

The SE includes LED headlights, dual-zone climate control, adaptive cruise control, heated and power-adjustable front seats, wireless Apple CarPlay and Android Auto connectivity, a power liftgate, and push-button starting for about $45,000. The RAV4 Prime XSE adds two-tone exterior paint, SofTex synthetic upholstery, wireless smartphone charging, and a sunroof, a larger dashboard touchscreen, and a premium JBL sound system for about $49,000.

The 2024 Toyota Prius Prime comes in three trims. The base SE includes adaptive cruise control that works in stop-and-go driving, wireless Apple CarPlay and Android Auto compatibility, remote keyless entry with push-button start, and satellite radio, for just over $34,000.

The XSE adds SofTex upholstery, heated and power-adjustable front seats, wireless smartphone charging, and Park Assist with automatic braking for slightly more than $37,000. The top-spec Prius Prime XSE Premium adds smartphone-as-key capability, a fixed glass roof, heated and ventilated front seats, a power liftgate, a premium JBL stereo, and an upgraded 12.3-inch touchscreen for a little less than $41,000. The Prius Prime is only available with front-wheel drive, though other Prius models offer all-wheel drive.

Side view of a red 2024 Toyota RAV4 Prime in the driveway of a modern homeToyota

RAV4 Prime Offers More Space for People and Cargo

As you'd expect, the RAV4 Prime is more spacious inside than the Prius Prime. At 39.5 inches, the RAV4 has more than 3 inches of additional rear-seat headroom over the Prius, and nearly 2 inches more rear legroom at 37.8 inches. With all seats occupied, the RAV4's trunk can hold 33.5 cubic-feet of cargo, compared to just 20.3 cu-ft in the Prius.

Side view of a gray 2024 Toyota Prius Prime driving on a city streetToyota

Prius Prime Is the King of Fuel Economy

Toyota says the Prius Prime's battery takes 11 hours to fully charge when using a standard household outlet or four hours when plugged into a 240-volt Level 2 EV charger. In the Prius Prime SE, Toyota estimates you'll get 44 miles of all-electric driving range on a full charge, 53/51/52 mpg city/highway/combined when driving on the gasoline engine, or 127 MPGe. If you step up to the Prius Prime XSE or XSE Premium, you'll sacrifice a little economy due to the weight of larger wheels and added luxury features. XSE models get an estimated 39 miles of all-electric range, 50/47/48 MPG city/highway/combined, and 114 MPGe.

Both variants of the RAV4 Prime are estimated to get 42 miles of all-electric driving range with a full battery. Toyota estimates the battery will take 12 hours to fully recharge on a household outlet or just 2.5 hours on a 240V Level 2 EV charger. You can expect an estimated 40/36/38 mpg city/highway/combined or 94 MPGe.

All vehicle pricing includes MSRP plus destination charges (set at the time of publication), and will be rounded to the nearest thousand.

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Bob Sorokanich
Bob Sorokanich is a car-obsessed journalist and editor who manages to maintain an old Mini Cooper and a love affair with automobiles while living in New York City. When he's not thinking about cars, he's riding his motorcycle, and when he's not riding his motorcycle, he's anticipating his next joy ride.